Why Community Involvement Is Good for Your Business and Your Town!

Does your business bring something to the community table? Customers and employees notice if a business gives back to its community. Yes, small businesses owners have a lot on their plate, but local businesses that show an active interest in their communities receive many benefits which can include: Community Partnership Ideas Get up, get creative, and get involved… Continue reading Why Community Involvement Is Good for Your Business and Your Town!

Is Your Website Optimized and Engaging?

The anatomy of a great website is built by telling the story of who you are, what you do and why your audience should care. Below is a quick checklist with additional key elements and best practices for your website engagement. Use your metricsKeep an eye on your website traffic by using free tools such as Google Analytics to analyze… Continue reading Is Your Website Optimized and Engaging?

Think More Creatively, By Using More Color!

There’s a direct link between the use of color and creative thinking. It’s hard to think in color when your world has the brightness turned down. Yet as adults, many of us surround ourselves with a very limited range of colors. Our homes, furniture, offices, and clothes are toned down to the point where we almost blend into the background. Here’s… Continue reading Think More Creatively, By Using More Color!

Stop Procrastination! (Now, Not Tomorrow)

Nearly every day, clients and prospective clients come to me with a big idea or project they want to tackle. Some are brimming with excitement, others with concern. Either way, some jump right in while others just seem to stall. Procrastination is something we’ve all been guilty of now and then. (My particular form of… Continue reading Stop Procrastination! (Now, Not Tomorrow)

Are You Wasting More Time Than Necessary?

One of the things I love about my clients is that they are all “in”. They’re excited about their work and they’re passionate about their ideas. They love their businesses (sometimes) as if it were one of their children. And they spend a lot of time working. That’s the good news. The bad news is that… Continue reading Are You Wasting More Time Than Necessary?